Modern Bride is one of the few Bridal Shops that does NOT require any appointments to visit our store! Walk-ins are always welcome.
If you would like to visit us to find your Bridal gown, we would be happy to schedule you a Bridal appointment anytime during the week, Monday through Friday.
Saturdays are appointment-free & accept all walk-ins.
Please give us a call at
to schedule your appointment!
Modern Bride & Formal Shop is a family-owned business that was established in 1955 in the heart of New Hampshire. In 2004, Modern Bride relocated to their 7,500 square foot location in Bedford, New Hampshire. Today it has become New Hampshire’s Premier Bridal Showroom with their incredible selections & unbeatable prices.
We pride ourselves on attention to detail and personalized service, while offering a range of sizes (including plus size 18-28) and prices (ranging from $500-$3,000) that meets every bride’s budget. Our 7,500 square foot location offers one of the largest selections of unique designs in our region making us New Hampshire’s premier bridal salon.
Modern Bride is one of the few Full Service Bridal Shops that still have on-site Professional Seamstresses. We offer Bridal alterations on all bridal gowns purchased with us by appointment only.
Fittings to meet with our in-house seamstresses are required and by appointment only! Appointments can book up fast; We suggest calling at least 5 months prior to the wedding.
We require your first bridal fitting be at least 8 weeks prior to the wedding.
- UPCOMING EVENTS -
2020 Maggie Sottero Trunk Show
June 22nd - 27th
Modern Bride is excited to host our Maggie Sottero Trunk Show! During this event, we will be featuring over 15 exclusive, brand new gowns from the 2020 "Maggie Collections". You won’t want to miss this exciting event!
Every bride will receive a 10% discount on special orders from the Maggie Sottero, Sottero and Midgley, and Rebecca Ingram collections.
As a THANK YOU for their efforts during COVID-19, all frontline workers* and first responders* will receive 19% OFF gowns from the designers listed above!
*(EMT's, nurses, doctors, firefighters, and police officers)
When you special order your gown, you'll also receive:
-FREE bridal gown press
-10% OFF all bridesmaids special orders when paid in full
-FREE storage until the wedding day
-A FREE tuxedo/suit rental for your fiancé and the rest of the party gets $40 off their rental.
Interest for this event will be high, appointments are required. Call us today at 603-472-4933. We can't wait to see you there!
Make sure to follow our Instagram (@modernbridenh) for a sneak peek at the new collections!
- RAVE REVIEWS -
I had an excellent experience at Modern Bride! Modern Bride was the first and last bridal shop I visited and for a reason. When I walked in I was warmly greeted by my consultant who gave us the full run down. She let us browse through all the rows of dresses and pick out a handful I liked to try on. None of these dresses felt like "the one," but from this selection I had pulled, she was able to pin point what I liked differently about each dress and used this to find her own selection of ones she thought I would like using her expert opinion. Being someone who is very self conscious
(I put off wedding dress shopping for months because of this) I was anxious to see what she had picked out for me. I tried on 3 or 4 dresses she has chosen and each one got better and better. The last one she brought me even ended up being the one! My consultant was patient and she is genuinely invested in finding the right dress for her clients. She worked to find me my dream dress within my price range. I am so happy I went to Modern Bride and I would HIGHLY suggest them to anyone else looking for their dream dress/all things bridal! -Lindsay R
My mom and I came here looking for my wedding dress almost a year ago. All I knew was that I wanted long sleeves, but nothing else. I'm extremely insecure so trying on anything is a bit of a production for me. My consultant brought so many dresses on for me to try, gave me honest options which I appreciated, and helped me find a dress that I could customize to exactly what I wanted. I was hoping to loose more weight for my wedding but wasn't able to. For my first fitting I was really unhappy with how I looked but insisted to not let the dress out. My second fitting my mom came back with me and convinced me to let them let the dress out. The seamstress worked hard over the next couple of days to let the dress out so could try it on again before I left to go home- I should have listened sooner! The dress looked amazing! They also fixed my sleeves which were too tight and fixed the neckline which was much more revealing than I thought. Over this almost year process, my consultant became like a friend, helping me with my dress, and she was always the one to call me with updates on my dress and confirming my appointments. I felt so beautiful on my wedding day!!! Thank you so much!!! - Danielle K
I had an incredible experience at Modern Bridal and highly recommend them to any future bride! It was very easy to schedule an appointment, and they made me feel extremely comfortable with what to expect on the day of. On the day of the dress shopping, the staff welcomed my mother, grandmother and sister and helped us get the lay of the land. There was no pressure, and we had the freedom to walk the racks and pick out dresses that I wanted to look at. Our sales associate gave us guidance and tips, but we definitely were able to wander at our own pace. I ended up trying on 4 different dresses and fell in love with the first dress I tried on, and said yes to the dress!!! We were able to pick up the dress a few months later. Our wedding was in Colorado, so we flew the dress back to Denver to do our alterations, but the staff helped us think through what was the best way to transport it and what alterations I would need. I am incredibly grateful for the service at Modern Bridal and am so happy they helped me find the perfect dress for my special day.
- Emily A
- CONTACT US -
Modern Bride & Formal Shop
200 Route 101
Bedford, NH 03110
Monday & Thursday: 10-8pm
Tuesday, Wednesday, Friday: 10-5:30pm
If you'd like to make a bridal appointment, we schedule them during our normal business hours,
Monday through Friday.
We don't take appointments on Saturdays.
We always accept walk ins!